編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | 9-512-C02 | Starbucks: Delivering Customer Service, Chinese Version | Youngme Moon
John A. Quelch | Entrepreneurship | Special Topics in Business Management( C255028 ) |
2 | 9-515-C01 | TripAdvisor, Chinese Version | Sunil Gupta;
Kerry Herman | Entrepreneurship | Special Topics in Business Management( C255028 ) |
3 | 9-316-101 | Uber: Changing The Way The World Moves | Moon, Youngme | General management | Special Topics in Business Management( C255028 ) |
4 | 9-514-C07 | IKEA Invades America, Chinese Version | Youngme Moon | Other | Special Topics in Business Management( C255028 ) |
5 | 9-514-C13 | Dove: Evolution of a Brand, Chinese Version | John Deighton | Other | Special Topics in Business Management( C255028 ) |